Equity & General are a financial planning firm who offer a range of comprehensive services which include Accountancy & Tax, Financial Planning, Mortgages and Wills & Probate.
The scope of our work primarily focused on the development of a corporate identity for Equity & General, as well as as the creation of a variety of sub brands which represented new products and service offerings targeting new areas of business. As guardians of the brand we also developed brand guidelines for all marketing materials and digital communications.
